Danny Welch, founder of Main Street Promotions LLC, has been the driving force behind the Possum Drop New Year’s Eve Celebration since 2010. Under his leadership, the event has grown from a local gathering into one of the Southeast’s most talked-about small-town celebrations, drawing national media attention and thousands of visitors each year to Tallapoosa, Georgia.
Known for his creative vision and expertise in community event planning, Danny has become a respected consultant for cities across the country seeking to improve or develop their own New Year’s Eve celebrations. His experience in sponsorship development, crowd engagement, and event logistics has helped many communities elevate their signature holiday events.
Recently, Danny traveled to Harrisburg, Pennsylvania, to collaborate on revitalizing their annual Strawberry Drop celebration. He now serves as Chair and Advisor on the newly formed Harrisburg Together committee which is planning Harrisburg’s 2027 New Year’s Eve event.
Through Main Street Promotions LLC, Danny continues to combine local charm with professional event strategy—transforming community celebrations into unforgettable experiences that bring people together.